Nothing makes bigger waves in this industry than new console announcements, and Sony sure dropped a big one with the PS4. Announced at their conference last week, Sony was in the perfect position to wow the general gaming audience, as it not only could also control all the spectacle and hype, but it also didn’t have to compete with another console launch. In fact, the PS4 announcement didn’t really have any notable news to compete with, and I’m pretty sure just about everyone has some opinion on it, myself included. At initial glance, the PS4 looks like a pretty slick machine, but that’s what this industry is good at, style over substance. That’s not to say there isn’t any substance here, but if there is, it’s hard to imagine Sony wanted you to see it; they did a pretty good job of hiding it.