YouTube held it’s first ever music awards on November 3rd, which in all respects was a lackluster affair, though not for want of trying. Among the impromptu music videos and weird stand-up by the host, Video of the Year was one of the big prizes. People spent weeks voting for their favorites to win the category, between Justin Bieber, Lady Gaga and numerous other artists.
The big winners? Korean supergroup Girl’s Generation with their song I Got a Boy. And it opened up a whole new can of worms that no one saw coming and yet surprised no one.